The first definition of backlinks is a connection between two or more sites. In other words, backlinks are links coming from another website to your own. Many times, when discussing backlinks, other sites are referenced as well, specifically by other websites. However, backlinks can be associated with any web pages, blogs, posts, articles, etc.

One of the main objectives of Search Engine Optimization (SEO) is to achieve a high search engine ranking for a website. Backlinks contribute to this goal. Many SEO experts believe that backlinks plays an important role in search engine rankings and the amount of traffic directed to a particular web page. Backlinks, many experts claim, are a major factor in determining a web page's ranking is to buy backlinks cheap in a good quality site. For example, if a website receives hundreds of quality inbound links on a particular page and that page is promoted by an authority site with a high search engine ranking, that page will likely experience a large amount of inbound traffic, ultimately increasing its overall search engine ranking.

Backlinks play an important role in many areas of Search Engine Optimization. A website with an abundance of backlinks is said to possess "natural" SEO ranking factors. Natural ranking factors are what a search engine considers to be a natural occurrence rather than an unnatural occurrence. Backlinks from authoritative sites can help a website to achieve a natural ranking factor.

There are several different forms of backlinks. One popular form of backlinks is a "referral". A "referral" is a request for information or service from someone else. In order to receive a "referral", a webmaster may have to provide some sort of personal contact information such as an email address. Another form of backlinks comes from "link building".

Link building is the process of creating inbound links to a web page. The number of backlinks being used to support the search engine optimization effort of a website may increase its search engine ranking. In order for a webmaster to use backlinks effectively, he or she should carefully evaluate the total number of links being placed on a given page. The backlinks must be relevant to each other and they should be designed to strengthen the overall search engine optimization effort. Many search engines take into account the quality of backlinks when ranking a website. These particular SEO techniques are called Search Engine Optimization or SEO.

To view a website's SEO status, a webmaster must enter the website's domain name, homepage URL, the total number of links, and the total number of pages linked to the website. A green (highlighted) arrow will appear next to the name entered in the search console. Green arrows are a good indication that the SEO effort being performed is being effective. A red (yellow) arrow usually indicates a lower quality of backlinks. Red arrows also indicate that the website's SEO effort is being managed by a manual process.

To make the SEO process more effective, the best backlinks come from websites that are related to one's own. Backlinks from unrelated websites can have a negative effect on one's SEO efforts since the content linking to them may not be relevant to one's site. Using the best inbound links that are available is essential to increasing the website's search engine rankings.

One way to find relevant websites that have backlinks to one's own is to visit the Yahoo!, Google, and MSN search engines. Once these engines return some information on the websites, it may indicate whether these backlinks are bankable assets. If the backlinks are not bankable assets, the website may still be eligible for higher rankings. In order to keep their rankings high, website owners should regularly submit new and interesting articles that are rich in keywords. These articles will help website owners to maintain a steady flow of backlinks and improve the rankings of their sites.